Reflections

Adrian Field Adrian Field

When surveys get used as a blunt instrument

A feedback survey developed by a local business association about road safety changes around a primary school highlights the dangers of poor survey design - affecting both the quality of the research results and their potential input into decision-making.

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Adrian Field Adrian Field

Election 2020: A landslide in waiting?

We psephologists (those who follow elections) would be wise to remember the advice of Moira Rose from the television series Schitt’s Creek – “Let’s not count our poultry before it’s incubated.”

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